News — #IndieFilmmaker

Starting from Scratch: Building a Media Company with No Experience

· By Anderson B. Cox

Starting from Scratch: Building a Media Company with No Experience

Introduction: From Independent Artist to Media Entrepreneur I never imagined I’d be here—trying to build a media company from the ground up with no formal experience. No business degree, no corporate backing, just a passion for storytelling and the grind of an independent artist. But in reality, I’ve always been building something, even before I knew what it would become. Long before Kayatick Styles became a streaming platform, I was on the road, performing as a solo artist and as part of the group New Legends. I was touring, selling merch, pushing music independently, and at the same time, trying...

No Budget, No Team, No Excuses – How I Run a Streaming Platform Alone

· By Anderson B. Cox

No Budget, No Team, No Excuses – How I Run a Streaming Platform Alone

Introduction: The Reality of Running a Streaming Platform "Running a streaming platform isn’t just about hitting upload—it’s about storytelling, strategy, and relentless effort behind the scenes." Building a media company from scratch, especially a Netflix-style platform, isn’t just about picking up a camera and capturing content. There’s an entire world behind it—filming, editing, marketing, branding, legal work, and problem-solving. At Kayatick Styles, we’re working toward creating a hub for independent creators, but the road to building this dream has been far from easy. As a one-person team, balancing content creation, business operations, and marketing while working an 80-hour full-time job is...

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